This course will help you quickly establish a company wide understanding and framework for defining a successful digital transformation program.
Define a Phased Digital Transformation Program That Will Establish Your Company as a Digital Leader
- Learn what successful digital transformation requires
- Learn to avoid pitfalls that cause 70% of transformation efforts to fail and
- Learn how to define a phased program that aligns your company for success
This course helps you understand, communicate and build the consensus required to implement a successful digital transformation program.
It is designed to provide you the insight you need to help your company understand and support the development of an integrated and phased approach to digital transformation. It provides a framework that helps you continually build the competencies, capabilities and momentum required to establish and sustain your company as a digital leader.
The course includes 12 lectures, discussion guides and work books that help you organize and execute quickly and effectively.
This is Part Two of a Two-Part course titled “Kick Start Your Digital Strategy and Transformation Program”.
Part Two includes:
- An Overview of Successful Digital Transformation
- Phase One – Introduction
- Phase Two – Team Development
- Phase Three – Discovery
- Phase Four – Vision and Strategy
- Phase Five – Identification of key initiatives and priorities
- Phase Six – Engagement with customers, employees, and partners
- Phase Seven – Development of product, marketing and operational initiatives
- Phase Eight – Transformation – Defining and implementing the programs required to establish the competencies of digital culture and leadership throughout your organization.
Part One titled “Building a Digital Business Strategy”, provides an in-depth guide to developing an integrated digital business strategy. If you don’t have experience or training in developing an integrated digital business strategy taking part one before taking this course is strongly recommended. Part One is available for purchase separately. Part One & Two may be purchased together for a discount under the title “Kick Start Your Digital Strategy and Transformation Program”.
These are all part of the “Competing for the Digital Future Leadership Program for Digital Strategy and Transformation”. The program passes on lessons based on years of experience working within Silicon Valley for companies like Apple and Adobe as well as startups, helping them and their customers transform emerging technologies into business momentum
The Competing for the Digital Future Leadership Program will save you and your company months of precious time by helping you organize and align the efforts required to set your company on a path to digital leadership and avoid the pitfalls that lead to digital disruption.
This course will help you quickly establish a company wide vision and framework for developing and implementing a winning digital transformation program that establishes your company as a digital leader.
Course Overview
Provides students with a framework for developing a successful digital transformation program
Help them develop a shared vision for creating a successful digital transformation program
As a result of the course, participants will be able to:
- Align the organization for success
- Understand, communicate, and support the core principals required to develop a successful digital transformation effort
- Facilitate executive and departmental discussion
- Conduct an assessment of the organization's current transformation plans
- Develop and initial strategy, priorities, and roadmap for the transformation program
Digital Transformation Phases
Understand digital transformation goals and what is required to make it successful
Team will be able to discuss
• Digital transformation's goals
• Keys to success
• Digital transformation phases
Understand the introduction phase and why it's so critical to success
Team will be able to discuss
• Goal of the introduction phase
• Introduction phase audiences
• Key to success
Understand the team development phase and what it takes to make it successful
Team will be able to discuss
• Goal of the team development phase
• Team leader qualifications
• Requirements for success
Understand the Discovery Phase and what it takes to make it successful
Team will be able to discuss
• Goal of the Discovery Phase
• Customer and ecosystem discovery
• Internal SWOT analysis
Understand the Vision and Strategy Phase and what it takes to make it successful
Team will be able to discuss
• Goal of the Vision and Strategy Phase
• What is required to make it successful
Understand the Identification Phase and what it takes to make it successful
Team will be able to discuss
• Goal of the Identification Phase
• Assessing market opportunities
• Requirements for success
Understand the Engagement Phase and what it takes to make it successful
Team will be able to discuss
• Goal of the Engagement Phase
• Who is involved
• Primary deliverables
Understand the Development Phase and what it takes to make it successful
Team will be able to discuss
• Goal of the Development Phase
• The focus of this phase
• What are the primary outcomes
Understand the Transformation Phase and what it takes to make it successful
Team will be able to discuss
• Goal of the Transformation Phase
• What is required to make it successful
• Why this phase is one of the most critical